Kickbeast.com requires a web design that is heavy on images, light on written content. You won't have to sort through Nike Air Max 90 Ice "Atomic Mango" postings to find the new Vans Brazil's. With so much news, how should the content be sorted and presented to give sneakerheads an optimal experience?
First and foremost, this site had to revolve around images. The kickbeast.com block layout allows for the viewer to see the shoe being highlighted in each piece, and a short headline describing the article. Additionally, users can sort by brand. The block layout allows for the site to be extremely reactive regardless of devices, as sneaker fanatics tend to be younger and more likely to consume content from their phones and tablets.