Are people looking for Blog Designers?

In a word… yes.

Recently I’ve found that I’m getting some relatively significant traffic on my blog/website for the search term “blog designer Bloomington, IN”

What this tells me is that people are thinking about the web differently.  Increasingly, websites are able to strip down their page content in favor of blogging. Companies and organizations are starting to realize that there are some real advantages to blogging.

1. Blogs are a lot easier to update than traditional websites.  Just post a few paragraphs and you’re done.
2. Blogs are easier to organize.  With search, categories, and tags, it’s very easy for visitors to find what they want in your blog posts.
3. Google loves blogs.  Why hire someone to ‘SEO’ your site when you can just blog a lot and accomplish the same goal.
4. Blogs cool and new.
5. Blogs allow you to rank for random things in Google searches.  This doesn’t have much value for short-term conversions, but the long tail of this is huge.  Over a period of months and years, your marketing message can be seen by lots of people who weren’t necessarily looking for you.  You’ll likely pick up some business along the way.

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